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Zip code

The ‘Zip code’ dimension reports the zip or postal code of the visitor. You can use this dimension to understand more about the success of local advertising or see where in the world your site performs best.

Populate this dimension with data

This dimension is unique in that it contains multiple ways to populate it with data. You can use either one, or a combination of both.

  • Set the zip code directly using the zip variable; or
  • Configure it to pull from geolocation data.

The Zip option under General account settings controls how you want to populate this dimension.

If you choose to use any option that involves geo zip:

  • For AppMeasurement implementations, this dimension works out of the box.
  • For Web SDK implementations, enable Geo Lookup when configuring a datastream.

Dimension items

Dimension items include the zip or postal code of the visitor.

Supported postal code countries

  • Aland Islands
  • Albania
  • Algeria
  • Argentina
  • Armenia
  • Austria
  • Australia
  • Bangladesh
  • Barbados
  • Belgium
  • Brazil
  • Bulgaria
  • Canada
  • Chile
  • China
  • Colombia
  • Costa Rica
  • Croatia
  • Czech Republic
  • Denmark
  • Ecuador
  • Egypt
  • Estonia
  • Finland
  • France
  • Georgia
  • Germany
  • Gibraltar
  • Greece
  • Grenada
  • Guatemala
  • Hong Kong SAR of China
  • Hungary
  • India
  • Indonesia
  • Ireland
  • Israel
  • Italy
  • Japan
  • Jordan
  • Kazakhstan
  • Kyrgyzstan
  • Latvia
  • Lebanon
  • Lithuania
  • Luxembourg
  • Malaysia
  • Malta
  • Mauritius
  • Mexico
  • Morocco
  • Mozambique
  • Nepal
  • Netherlands
  • New Zealand
  • Norway
  • Pakistan
  • Panama
  • Peru
  • Philippines
  • Poland
  • Portugal
  • Puerto Rico
  • Qatar
  • Romania
  • Russian Federation
  • Saudi Arabia
  • Senegal
  • Serbia
  • Singapore
  • Slovenia
  • South Africa
  • South Korea
  • Spain
  • Sri Lanka
  • Sweden
  • Switzerland
  • Taiwan Region
  • Thailand
  • Tunisia
  • Turkey
  • Ukraine
  • United Arab Emirates
  • United Kingdom
  • United States
  • Uruguay
  • Uzbekistan
  • Venezuela
  • Vietnam
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