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Streaming Media core metrics

This page describes the available metrics when you enable Media Core for a report suite. See Streaming Media core dimensions for available dimensions.

Streaming Media core metrics provide basic reporting functionality to data collected through streaming media collection libraries. Use of these metrics require the ÃÛ¶¹ÊÓƵ Streaming Media Collection. Contact your ÃÛ¶¹ÊÓƵ Account Team for details.

When you enable Media Core under Media reporting, the following metrics are available:

Metric name
Description
Sent with
Context data variable
Average minute audience
The total amount of time spent on a given piece of content, divided by its length for all of its playback sessions.
[Time spent] / [Media length]
Media Close
a.media.averageMinuteAudience
Content completes
Triggers when a piece of content completes. This metric does not necessarily mean that they viewed the entirety of the content; they could have skipped ahead. It only means that they reached the end of the content.
a.media.complete
Paused impacted streams
A boolean that triggers if one or more pauses happened during the playback of content.
Media Close
a.media.pause
Pause events
The count of pauses that happened during a playback session.
Media Close
a.media.pauseCount
Total pause duration
The total duration of all pause events, in seconds.
Media Close
a.media.pauseTime
Content starts
The first frame of media is consumed. If a user drops during an ad or during buffering, this event does not trigger.
Media Close
a.media.play
10% progress marker
The playhead passes the 10% marker of content based on length. This marker is only counted once, even if seeking backwards. If seeking forward, skipped markers are not counted.
Media Close
a.media.progress10
25% progress marker
The playhead passes the 25% marker of content based on length. This marker is only counted once, even if seeking backwards. If seeking forward, skipped markers are not counted.
Media Close
a.media.progress25
50% progress marker
The playhead passes the 50% marker of content based on length. This marker is only counted once, even if seeking backwards. If seeking forward, skipped markers are not counted.
Media Close
a.media.progress50
75% progress marker
The playhead passes the 75% marker of content based on length. This marker is only counted once, even if seeking backwards. If seeking forward, skipped markers are not counted.
Media Close
a.media.progress75
95% progress marker
The playhead passes the 95% marker of content based on length. This marker is only counted once, even if seeking backwards. If seeking forward, skipped markers are not counted.
Media Close
a.media.progress95
Content resumes
A boolean that triggers when content is resumed after more than 30 minutes of buffer, pause, or stall period. Also triggers if set by the player on the VideoInfo trackPlay.
Media Close
a.media.resume
Content segment views
A boolean that triggers on the first frame of viewed segment.
Media Close
a.media.segmentView
Media starts
A boolean that triggers when the media initially loads. This event includes ads, buffering, and errors.
Media Start
a.media.view
Content time spent
The total event duration for all events of type PLAY on the main content, in seconds.
Media Close
a.media.timePlayed
Unique time played
The total amount of time that unique content is played, in seconds. This metric excludes time played when viewing repeat content, such as seeking backwards.
Media Close
a.media.uniqueTimePlayed
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