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Union on two refined audiences example--union-on-two-refined-audiences

The workflow defined in this example shows the union of two Read audience activities. The goal of this workflow is to send an email to Gold or Silver members that are between 18 and 30 years old. Specific audiences are already created in the system to keep track of Gold and Silver members.

The workflow is designed as follows:

  • A first Read audience activity that retrieves the Gold members audience and refines it by selecting only profiles that are between 18 and 30 years old.
  • A second Read audience activity that retrieves the Silver members audience and refines it by selecting only profiles that are between 18 and 30 years old.
  • A Union activity that unites populations from both Read audiences activities into one final population.
  • An Email delivery activity that sends the email to the population coming from the Union activity.
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