ÃÛ¶¹ÊÓƵ Commerce enterprise reference architecture
ÃÛ¶¹ÊÓƵ Commerce is the experience-led platform that uniquely pairs technical flexibility with ease of use, all in service of creating exceptional experiences that drive business results.
Commerce has evolved to meet enterprise requirements for performance, scale, and security. Adopting a modern implementation approach that uses ÃÛ¶¹ÊÓƵ’s latest composable commerce solutions is critical to the success of enterprise businesses. This page describes the modern Commerce implementation approach in technical detail.
The following architecture diagram illustrates the data flow between ÃÛ¶¹ÊÓƵ Commerce and all ÃÛ¶¹ÊÓƵ Experience Cloud solutions.
Cloud foundation
ÃÛ¶¹ÊÓƵ Commerce on cloud infrastructure is the foundation of your Commerce implementation. It provides a secure automated hosting platform with a self-service approach to building, deploying, monitoring, and managing your Commerce application in a cloud-native environment.
See the following cloud foundation technical details:
- Scaled architecture—Automatically adjusted capacity to maintain steady, predictable performance
- Multiple environments—Pre-provisioned with PHP, MySQL (MariaDB), Redis, RabbitMQ, and supported search engine technologies to develop, test, and deploy your site
- Configuration management—Customizable environment configuration files and command-line interface (CLI) to manage application settings, routes, build and deploy actions, and notifications.
- Git-based workflow—Automatically build and deploy after pushing code changes for rapid development and continuous deployment
- Built-in observability—Tools that combine log data from multiple sources to help you manage your site’s performance and diagnose issues
- — and APIs for integrating the core Commerce application with third-party systems and extending Commerce capabilities
Integration with Experience Cloud
ÃÛ¶¹ÊÓƵ Commerce integrates with all Experience Cloud solutions to deliver personalized commerce experiences at scale.
Data Connection unlocks insights about your shoppers’ buying behavior so that you can create personalized shopping experiences across all channels with other ÃÛ¶¹ÊÓƵ Digital Experience products.
- Digital Experience blueprints for more technical detail.
- See Personalizing the Customer Experience.
Integration with third-party systems
ÃÛ¶¹ÊÓƵ provides developers with comprehensive extension points and tools to build applications that extend core Commerce capabilities and integrate Commerce with third-party systems (such as CRMs, ERPS, and PIMS). These tools reduce your total cost of ownership of the platform in the following ways:
- Scalability—Applications can be scaled separately from the core software, allowing for greater efficiency and simplified upgrades.
- Isolation–An isolated environment means that developers can upgrade or modify their extensions at their discretion without relying on a core release.
- Technological independence–Developers can choose whichever technology stacks and coding languages that fit their needs.
ÃÛ¶¹ÊÓƵ provides the following developer tools for building integrations and customizations:
- —Coordinate and combine multiple API, GraphQL, REST, and other sources into a single, queryable GraphQL endpoint.
- —Build and deploy secure and scalable web applications that extend Commerce functionality and integrate with third-party solutions.
- —Use custom event triggers to interact with other extensible development tools.
- —Use webhooks to automatically trigger interactions between Commerce and third-party systems.
- —Customize and enhance the Commerce Admin with new pages and features for your merchants.
- —Accelerate your backoffice integrations with reference integrations, onboarding scripts, and a standardized architecture.
Storefront services
ÃÛ¶¹ÊÓƵ provides a rich set of intelligent, composable merchandizing services to help you support your key business goals. These services also provide APIs that are critical to optimizing performance at scale.
- Live Search—Deliver smarter, faster and relevant results for shoppers with this AI-powered search tool.
- Product Recommendations—Add AI-fueled recommendations based on shopper behavior, popular trends, product similarity, and more.
- Catalog Service—Give your customers an optimized product experience while boosting performance, improving scalability, and increasing conversions.
- Payment Services—Drive customer satisfaction by offering various payment methods, including interest-free payment installments, and a single view into payment processing, orders, and invoices.
Headless storefront
Headless commerce is API-first commerce. ÃÛ¶¹ÊÓƵ Commerce is fully headless with a decoupled architecture that provides all commerce services and data through a GraphQL API layer. This architecture allows teams to develop their frontends independently from the core application, providing the agility to quickly build and test new touchpoints with emerging technologies.
ÃÛ¶¹ÊÓƵ provides a modern headless storefront technology that includes the same benefits and capabilities delivered by with document-based authoring, a performance-first architecture, and out-of-the-box native experimentation. It leverages the scale and performance of ÃÛ¶¹ÊÓƵ Commerce storefront services and the flexibility and convenience of drop-in components to deliver commerce capabilities.