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Audience Manager field mappings

The tables below contain the mappings between the fields in ÃÛ¶¹ÊÓƵ Audience Manager data (Realtime, Onboarded, and Profile data) and their corresponding XDM fields.

Please see the XDM field dictionary for more information on each XDM Field.

Realtime data

Type: Realtime data

Realtime Data Field
XDM Field
requestIds[]
ExperienceEvent.identityMap["ECID"]
requestIds[]
ExperienceEvent.endUserIds - Only for namespaces present in endUserIds and only first value.
primaryDeviceId
ExperienceEvent.identityMap["CORE"]
primaryDeviceId
ExperienceEvent.endUserIds - Only for namespaces present in endUserIds and only first value.
trait[]
ExperienceEvent.segmentMemberships["AAMTraits"]
segments[]
ExperienceEvent.segmentMemberships["AAMSegments"]
mergeRules[]
ExperienceEvent.profileStitch[]
timestamps
ExperienceEvent.timeStamp
deviceMetadata

ExperienceEvent.device

  • primaryHardwareType → type
  • manufacturer → manufacturer
  • marketingName → model
  • modelNumber → model
location

ExperienceEvent.placeContext.geo

  • d_country → countryCode
  • d_state → stateProvince
  • d_city → city
  • d_postal → postalCode
  • d_lat → latitude
  • d_longitude → longitude
request_user_agent

ExperienceEvent.environment.browserDetails

  • h_user-agent → userAgent
  • h_accept-language → acceptLanguage
client_ip

ExperienceEvent.environment

  • d_os_name → os name
  • d_os_version → os_version

Profile data

Type: Profile XDM

Profile Field
XDM Field
ids
identityMap
smem
ExperienceEvent.segmentMemberships["AAMSegments"]
tmem
ExperienceEvent.segmentMemberships["AAMTraits"]
recommendation-more-help
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