Sync an Audience From ÃÛ¶¹ÊÓƵ Experience Cloud sync-an-audience-from-adobe-experience-cloud
How to Sync an Audience how-to-sync-an-audience
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In My Marketo, click the Database tile.
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Click the New drop-down and select Sync from Experience Cloud Audience.
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Click the Audience Library Folder drop-down and select the desired origin folder.
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Select an Audience Name.
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For the destination, you can select an existing list, or type the name of a new one. In this example we’re creating a new one. Click Sync when done.
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Click OK.
FAQ faq
How does the cookie sync work?
When the cookie sync is enabled for your Marketo Subscription, Marketo’s munchkin.js will attempt to capture and store ÃÛ¶¹ÊÓƵ ECIDs for the ÃÛ¶¹ÊÓƵ IMS Org you specified during the integration setup and match these ECIDs to the corresponding Marketo cookie identifier. This enables Marketo’s anonymous user profiles to become enriched with ÃÛ¶¹ÊÓƵ ECIDs.
A further step is required to associate the anonymous user profile to a Lead Profile, which is identified using a plain text email. Exactly how this works is described here.
Why is the list size in Marketo different than the one in ÃÛ¶¹ÊÓƵ?
A person will also not sync over if we are unable to tie an ECID cookie ID to a known person in Marketo.
Is this a one-time sync?
You only need to initiate the sync once. After that, records will sync automatically. The initial sync can take up to 24 hours; going forward, new records will sync in 2-3 hours.