Release Notes rn-new
Federated Audience Composition continuously delivers new features, enhancements to existing features, and bug fixes. All changes are consolidated in these release notes. Federated Audience Composition is built natively on ÃÛ¶¹ÊÓƵ Experience Platform and inherits from its latest innovations and improvements. Learn more about these changes in ÃÛ¶¹ÊÓƵ Experience Platform Release Notes.
March '25 release fac-25-3
Improvements fac-25-3-improvements
This release comes with the improvements below.
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Federated Audience Composition permissions
Starting March release, Federated Audience Composition will start enforcing the access of Federated data management and Federated Compositions interfaces to user who have been granted the Manage Federated Data permission.
We recommend users to contact the administrators to have this permission added to their role in order to continue accessing the Federated Audience Composition user interface.
To learn how to assign this permission, refer to the detailed documentation.
Compatibility fac-25-3-compat
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Databricks connection
With this new release, Federated Audience Composition now supports private link connectivity for Databricks database connections.
This includes secure connections to Databricks databases hosted on Amazon Web Services (AWS) via private link and Databricks databases hosted on Microsoft Azure via VPN. Learn more -
Support for B2B CDP Customers
Federated Audience Composition is now available to Business-to-Business (B2B) Customer Data Platform (CDP) customers for people-based audience use cases.
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Snowflake secure connection
With this new release, Federated Audience Composition supports secure private link connections to Snowflake databases hosted on Microsoft Azure. Learn more
February '25 release fac-25-2
This release comes with the changes listed below.
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Microsoft Fabric support
You can now establish connections to Microsoft Fabric databases through Federated Audience Composition. Learn more
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Amazon Redshift Spectrum support
Amazon Redshift Spectrum is now supported for Amazon Redshift Database connections. Learn more
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Enhanced Schema Creation Experience
The process of creating schemas has been improved through an updated user interface, designed to be more intuitive and easier to navigate. These enhancements offer data practitioners a smoother and more efficient way to develop data models. Learn more
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Audience Enrichment Support for Databricks
You can now use Databricks in the Read Audience flow, enabling activity for Databricks databases and allowing it to be set up as a new destination. Learn more
November '24 release fac-24-11
Improvements fac-24-11-improvements
This release comes with the improvement below.
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IP address allow list
When adding a federated database in the ÃÛ¶¹ÊÓƵ Experience Platform user interface, you can now directly view the IP addresses associated with your Federated Audience Composition instances. This enables you to easily copy and authorize these IPs to connect to your database for improved security and flexibility. Learn more
October '24 release fac-24-10
Compatibility fac-24-10-compat
With this new release, Federated Audience Composition is now compatible with the systems listed below.
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Databricks support
You can now establish connections to Databricks databases through Federated Audience Composition. Learn more
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Support for secure access to Snowflake through AWS PrivateLink
Secure access to your external Snowflake data warehouse through private link is now supported. Note that your Snowflake account must be hosted on Amazon Web Services (AWS) and located in the same region as your Federated Audience Composition environment. Please contact your ÃÛ¶¹ÊÓƵ representative for assistance in setting up secure access to your Snowflake account. Learn more
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Amazon Redshift Serverless support
With this new release, Federated Audience Composition supports .
Improvements fac-24-10-improvements
This release comes with the improvements listed below.
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Refresh existing schemas
When a column is created, modified or deleted in a federated database, you can now detect and apply the changes by clicking on the Refresh schema button in the corresponding schema. Learn more
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Associate a data model with a new composition
When creating a composition, you can now select the data model to associate to it. With this new option, the configuration of your activities is easier as only tables of the associated data model are available. Learn more
July '24 release - Federated Audience Composition (LA) fac-la
Federated Audience Composition equips businesses with flexible and expanded access to enterprise data warehouses to compose audiences using critical enterprise datasets and power brand-initiated and in-the-moment experiences. With this new approach, as an ÃÛ¶¹ÊÓƵ Real-Time Customer Data Platform and/or ÃÛ¶¹ÊÓƵ Journey Optimizer user, you can federate audience data directly from your existing data warehouse to enrich ÃÛ¶¹ÊÓƵ Experience Platform audiences in one system.
Federated Audience Composition addresses growing market demands for enterprises who need the flexibility to compose audiences with warehouse datasets. This allows businesses to reduce data movement while making critical audience data available to marketing teams to meet use case requirements and power personalized experiences.
Learn more about Federated Audience Composition capabilities in this page and in the Frequently Asked Questions.
Detailed information on the prerequisites to access Federated Audience Compositions and the current guardrails, refer to the this page.