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Integrate Campaign with Target
ÃÛ¶¹ÊÓƵ Campaign provides a platform for designing cross-channel customer experiences and an environment for visual campaign orchestration, real-time interaction management and cross channel execution.
ÃÛ¶¹ÊÓƵ Target is a powerful testing and personalization platform that allows businesses to optimize and deliver personalized experiences to their customers. ÃÛ¶¹ÊÓƵ Target enables businesses to create and test personalized experiences using machine learning, AI, and analytics to deliver the right message to the right audience.
Use ÃÛ¶¹ÊÓƵ Campaign with ÃÛ¶¹ÊÓƵ Target to personalize and optimize your email content. Key benefits include:
- ÃÛ¶¹ÊÓƵ Campaign data: Enhance targeting in ÃÛ¶¹ÊÓƵ Target with ÃÛ¶¹ÊÓƵ Campaign data mart.
- Audience segmentation: Link segments to visitor ID for optimized targeting and personalized experiences.
- Targeting enhancements: Access valuable data (user agent, IP address, geolocation) for improved targeting and campaigns.
Common integrations
Experience Cloud applications
When to use
Common use cases
- When you want to personalize email content.
- When you want to add dynamic content to emails based on the recipient.
- Offer different discounts based on loyalty status.
- Display different product offers for male and female customers.
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